Our Advocates

Upstream - hydrogen production

Equilibrion

Equilibrion brings a new perspective on how nuclear technology can deliver positive outcomes for the world. They have extensive expertise across the nuclear sector, from technology through to end use markets and how nuclear can deliver decarbonisation of industry, heat and transportation. As both a consultancy and project developer, Equilibrion is working with Hydrogen Valley to underpin how low-carbon hydrogen production can be increased in the region.

GeoPura

GeoPura was founded to help source enough clean energy to electrify the global economy and navigate the logistical issues of getting this energy to where it is needed. The GeoPura solution uses renewable energy, normally solar PV or wind, to create hydrogen and hydrogen-based zero emission fuels. This fuel is then transported to locations where a local generator converts it to electrical power. From start to finish the process is clean and carbon-free – the only by-product is pure water.

JEPCO

JEPCO is a salad leaf producer based on the East Coast of England that is developing electrolytic hydrogen production capacity onsite. JEPCO welcomes the opportunity to connect with other key regional stakeholders through the Hydrogen Valley consortium.

Levidian

Levidian is a world-leading climate tech business. Their patented decarbonisation device, LOOP, captures the carbon from methane before it’s burned and produces hydrogen and graphene – helping businesses decarbonise at scale, rapidly. Bringing this technology to the Hydrogen Valley region, Levidian will be working with us to produce a continuous stream of low-carbon hydrogen that can be used across industries.

Progressive Energy

Progressive Energy are passionate about tackling climate change by creating meaningful and deliverable projects. In order to make a material difference to carbon dioxide emissions, the team translate technologies, such as hydrogen, from a concept all the way through to deployment. Through their work on leading the development of the global hydrogen economy, they have committed to working with Hydrogen Valley to increase hydrogen production for use in a range of industries, decarbonising energy use across the region and beyond.

Protium

Protium is a green Hydrogen energy services company that provide end-to-end sustainable energy solutions for our clients by designing, developing, financing, owning and operating green hydrogen infrastructure. By doing so, we can help clients achieve their sustainability targets by transitioning them to a low carbon future. Protium is looking for investment opportunities to develop and supply green Hydrogen within the Hydrogen Valley.

Midstream - transportation

HyCymru

HyCymru, the Wales Hydrogen Trade Association, is the new representative body which aims to advance the hydrogen economy in Wales. HyCymru is building a comprehensive network of companies and organisations in utilities, renewable energy, community enterprise, engineering and sustainability consultancy, housing, land, technology, manufacturing, research, industry, planning, legal and recruitment. And is forging hydrogen bonds with the international H2 community.

Wales and West Utilities

Wales & West Utilities sees hydrogen playing a key role in the future low-carbon energy mix. We're continuously working to develop the hydrogen ecosystem in Wales and the south west of England. We're proud to play a leading role in the advocating for hydrogen production and usage at a national level by collaborating with other utilities and sectors. We've already committed to collaborating with Cadent Gas and National Gas Transmission to deliver a vision that will help scale hydrogen across the UK.

Downstream - hydrogen demand

Birmingham Airport

Birmingham Airport is the UK’s seventh largest airport, with a commitment to be net zero by 2033. Birmingham Airport is interested in exploring the role that hydrogen can play in helping the airport, and its partners, reach its net zero and zero carbon targets.

British Sugar

British Sugar is the sole processor of the UK’s beet sugar crop and is the lead sugar producer for the British and Irish food and beverage markets. British Sugar is considering the role of hydrogen in decarbonising its operations.

Cemex

CEMEX is a global leader in the building materials industry committed to reaching carbon neutrality globally across its products and operations by 2050. CEMEX is committed to supporting more sustainable, innovative and local initiatives by exploring the potential opportunities created by the Hydrogen Valley project to help achieve its carbon neutrality targets, remain competitive and retain industrial activity in the region.

Ceramics UK ( was British Ceramic Confederation)

Ceramics UK is the trade association that represents the collective interests of the UK ceramic manufacturing industry. Hydrogen is seen as the most-essential contributor to decarbonising the sector and Ceramics UK is currently investigating its use as an alternative fuel.

Churchill

Within the hospitality sector, the choice of tableware must meet the highest standards for presentation, practicality and performance. Over 225 years of innovation, passion and expertise make Churchill the natural partner for providing tabletop solutions. The Churchill brand has achieved global recognition and is a reputable supplier of the highest quality ceramics, servicing 80+ countries with a network of 800 distributor partners. Respected for service excellence, product quality, environmental responsibilities and product innovation.

Greater Black Country Industrial Cluster

The Greater Black Country Industrial Cluster is working to develop an innovative net zero industrial cluster across the West Midlands that will drive economic growth and job creation across the region. The Cluster has mapped energy-intense sites across the region and is developing optimal decarbonization paths and infrastructure plans, including hydrogen where relevant, to support these.

Holcim

Holcim is one of the UK's leading building materials suppliers, and is committed to ensuring sustainability is central to its strategic approach with ambitious goals to decarbonise its own operations and the wider construction industry. Holcim is planning to decarbonise some of its operations in the region with hydrogen, with the aim of remaining competitive and retaining industrial activity in the area.

Keeling & Walker

In the manufacturing sector, Keeling & Walker join as leaders and pioneers in tin oxide solutions for over 100 years. Based in Stoke-on-Trent, the company manufactures a range of products for use in both manufacturing and for research and development in the UK and across the world. Having recently reduced their carbon footprint in their rapidly growing manufacturing business through the use of solar panels, Keeling & Walker are looking forward to participating in the Hydrogen Valley to ensure that a sustainable future can be assured for the company.

RWE

RWE is the UK's largest operator of Combined Cycle Gas Turbine (CCGT) power plants in the U.K. With a fleet of around 7GW installed capacity, RWE has a clear direction of travel for the future: to become carbon neutral by 2040. In support of this, RWE is targeting investments of tens of millions of pounds in the next three years as it assesses Hydrogen and CCS combustion options to decarbonise its sites.

The Compleat Food Group

Formed in 2021, The Compleat Food Group (TCFG) is one of the UK’s fastest growing chilled food companies. It is a leading supplier of branded and own label pastry, sweet bakery, party food, deli, continental meats, dips and sauces, and plant-based food to the UK’s largest food retailers and foodservice companies. TCFG employs more than 4,600 people across 14 UK sites. They have committed to working with the Hydrogen Valley to explore the potential for hydrogen across its UK sites.

Wienerberger

Wienerberger, operating 15 locations in the UK including 4 across the Midlands, is the UK’s leading provider of building solutions, providing wall, roof and landscaping innovations for new build and renovation projects. The company is committed to becoming a more sustainable business, continually innovating products and services that respond to the global challenges of climate change. Having outlined their plans to reach net zero emissions before 2050 in their Sustainability Roadmap ‘Let’s Build Beyond’, hydrogen will play a key role in reducing emissions from their processes.

Public and third sector

Birmingham Energy Institute

Birmingham Energy Institute at the University of Birmingham is developing and applying the technological innovation, original thinking and new ways of working required to create sustainable energy solutions and support the regional, national and global transition to a zero carbon energy system. It is working with government, industry and international partners to solve societal issues and addressing challenges relating to energy poverty, the circular economy, transport systems, cooling, hydrogen, energy storage and the decarbonisation of heat.

Cranfield University

Cranfield University is a British postgraduate public research university specialising in science, engineering, design, technology and management.

CR+

CR Plus, a consultancy delivering cost reduction, energy efficiency and decarbonisation support to industrial businesses, are based in Port Talbot in Wales. Their focus is on working with clients improve their operations by delivering cost reduction, energy efficiency measures, decarbonisation, and engineering services. They have years of experience helping business strategies align with net zero targets and with delivering largescale energy and carbon reduction projects. Their interest in Hydrogen Valley highlights their commitment to exploring a diverse range of decarbonisation technologies for their clients.

Energy Research Accelerator

Energy Research Accelerator works with UK government, industry, and higher education to undertake innovative research, develop the next generation of energy leaders, and demonstrate low carbon technologies that help shape the future of the UK energy landscape.

Hydrogen East

Hydrogen East was launched with the aim of advancing the hydrogen economy and supporting the hydrogen value chain across the East of England. Since its initial inception, its activities have expanded across an extended East of England geography to include the South East, aiming to capitalise on its potential as a leader in hydrogen development. It operates as a central body, helping to coordinate efforts across various sectors, exploring, promoting, and implementing hydrogen solutions.

Midlands Engine

Midlands Engine is a pan-regional partnership that acts as a positive force for economic, social, and environmental change to benefit every single part of our region. They do this through shared intent, collaborative investment and a strong, unified voice direct to private sector decision makers and investors, government and shadow government to help attract investment and create a supportive policy environment. The Midlands Engine commissioned the Midlands Engine Hydrogen Technologies Strategy in February 2022, and supports the work of the Hydrogen Valley consortium to build the hydrogen economy in the region.

Midlands Net Zero Hub

The Midlands Net Zero Hub, which is funded by the Department for Energy Security and Net Zero and accountable to Nottingham City Council, works with public sector organisations across the region to make net zero projects happen. The Hub has recently joined the consortium to further support the public sector to consider hydrogen in their net zero plans and projects, accelerating decarbonisation across the midlands economy.

North Northamptonshire Council

North Northamptonshire Council is aligned with the wider UK ambition to tackle climate change and supports initiatives in this direction. North Northamptonshire Council sees Hydrogen Valley as a potential opportunity to accelerate decarbonisation in its area by providing access to an affordable, clean energy supply and support the transition to a strong and green economy.

Staffordshire County Council

Staffordshire County Council covers the areas of East Staffordshire, South Staffordshire, Tamworth, Cannock Chase, Lichfield, Stafford, Newcastle-under-Lyme and the Staffordshire Moorlands, with a population of almost 900,000. The county council aims to support its residents to have access to better paid, better skilled jobs and share the benefits of economic growth, live in thriving and sustainable communities and be healthier and independent for longer. It is committed to tackling climate change, offer every Staffordshire child and young person the best start in life, fix more roads and improve transport and digital connections.

Worcestershire LEP (WLEP)

The Worcestershire LEP (WLEP) works in partnership with private sector, higher and further education institutions, and public sector partners to create and deliver economic growth, improved workforce skills and high value jobs and productivity across the County as set out in the WLEP’s Plan for Growth. They are committed to delivering against their Energy Strategy and supporting the County in its journey towards net zero.

Why Become an Advocate?

Showcase your commitment to exploring and supporting the potential of hydrogen in the Hydrogen Valley region

Participate in consortium meetings and directly engage with other members and organisations interested in the hydrogen transition

Be the first to receive updates from the project team and stay informed about the latest developments.

How to Join

Membership is based on expressing interest and support for the project’s aims, and there is no formal procedure or cost to join. Simply let us know that you wish to become a member by emailing hydrogen.valley@gemserv.com